Research: why fraud prevention must start before login

The next generation of fraud fighters is already in the ring. 🥊 Nominate someone for Fraud Fight Club's Rising 10

A MEMCYCO x CANDESCENT WEBINAR

Digital Trust Starts Before Login: Stopping Fraud Before It Happens

October 7, 2026 | 2:00 PM ET | Online

Fraud starts before traditional controls can see it. Join Memcyco and Candescent to explore how financial institutions can gain visibility earlier in the attack journey and disrupt phishing, digital impersonation and account takeover before they become fraud events.

Key Highlights

The pre login blind spot icon

Fraud Starts Before Login

The login page is often where fraud controls begin working, but rarely where the attack begins. Customers may already have encountered a spoofed website, phishing campaign or other impersonation attempt before returning to the legitimate digital environment. Earlier visibility gives fraud teams another opportunity to intervene before exposed credentials become account takeover.

The victims blindspot icon

Illuminate the Fraud Blind Spot

Financial institutions have invested heavily in protecting login, authentication and transactions. The challenge is gaining visibility into what happens before customers reach those controls. Understanding where impersonation attacks originate and which customers are exposed can provide actionable intelligence while an attack is still underway.

card fraud incidents annually

Shift the Measure From Detection to Prevention

Rapid fraud detection remains essential. But preventing an attack from reaching the point where fraud occurs changes the starting line. By extending visibility further upstream, financial institutions can complement existing fraud and authentication controls and disrupt threats before phishing, impersonation or credential compromise becomes account takeover.

What You'll Learn

The session will explore why traditional fraud and authentication tools can detect attacks too late, how financial institutions can proactively identify phishing, digital impersonation and account takeover threats, and strategies for disrupting attacks before exposed credentials lead to account compromise. Attendees will also learn how to strengthen digital trust while maintaining a frictionless customer experience, and how preemptive fraud protection can complement existing fraud, security and authentication investments.